Gilpost · Mapo-gu, Donggyo-dong
Cafe
Sulbing
설빙 홍대입구역점 Seolbing Hongdae-ipguyeok-jeom Seolbing joins the Sino-Korean syllables for snow and ice — the chain serves bingsu shaved from milk ice.
Compiled from 20 blog posts read in fullSources →
Sulbing's Hongik University Station branch is a bingsu chain shop on the second floor of a building on Hongik-ro 6-gil, near Exit 9. You order at a kiosk, pick up your bowl when the buzzer goes or your number shows on the screen, and leave the dishes at a return station. Bowls in the posts ran from 9,900 won (injeolmi) to 19,000 won (fruit punch bingsu); melon was the most-ordered, in four posts. Most writers dropped in for dessert after eating elsewhere in Hongdae. We read 26 posts from February 2025 to September 2026; 23 record an actual visit.
Data as of · Published ·
Location & hours
- Address서울특별시 마포구 홍익로6길 15, 지상2층 (동교동)15 Hongik-ro 6-gil, Mapo-gu, Seoul
- Phone02-323-3287
- Typical spend₩2,500 – ₩19,000
- From the station3 posts say it is walkable from the station.
- Floor areaFloor area 259 m² · Status In business
When it opens
Of 7 posts: 4 wrote Daily 12:00–24:00.
| Daily | 12:00–02:00 | 3 of 7 posts |
|---|---|---|
| Closed | None | 3 of 3 posts |
1 other values
| Open | Daily | 12:00–24:00 4 of 7 posts last seen 2026-08 |
|---|
The values differ, but the periods they were written in do not overlap. This looks like a change over time rather than a disagreement, and the top row is the most recently reported. We did not confirm it with the restaurant.
What sets it apart
- Expect a lot of tourists. Seven posts said the room was full of foreign visitors — one, at 10 p.m. on a weekend, said most of the customers were foreign. One noticed Wi-Fi details posted all over the shop, another saw cash-payment notices in English, Chinese and Japanese. One post said Alipay, WeChat Pay and KakaoPay are not accepted.
- The room is large. Six posts called it spacious and three said there were plenty of seats — even at a crowded 10 p.m. on a weekend, one found no shortage of tables. One post found it a bit noisy. Two mentioned a photo booth inside.
- Ordering is by kiosk, as five posts described; two of them saw a long line at the kiosks. One said cash is paid at the counter.
- Six posts found the bowls sweet; only one, about the red bean-matcha bowl, said it was less sweet than expected. Condensed milk comes on the side so you can add as much as you like, and one post said you can take more from the counter.
2 more
- Three posts said it is close to Hongik University Station Exit 9 — one put it at a one-minute walk, another at two.
- Fourteen posts went with friends, and two describe parties of six. One went with a younger sibling, one on a date, one with children.
What 20 bloggers said
melon bingsu
Sweet
We read all 20 in full. The most common claims are “Sweet” (6) and “Roomy” (6).
What they liked
What they struggled with
Things you can check on site
- Foreign customers in the room 7 of 20 posts
- In a basement saying it is not 5 of 20 posts
- Self-order screen 5 of 20 posts
- Second floor 5 of 20 posts
- Reachable by transit 3 of 20 posts
- Seats to sit and eat 3 of 20 posts
- Air conditioned 2 of 20 posts
- Separate restrooms 2 of 20 posts
- Photo booth 2 of 20 posts
- Toilet inside 1 of 20 posts
- Wi-Fi 1 of 20 posts
These are raw counts, not percentages. Someone who did not mention something is not someone who disagreed.
Who came, and with whom
- With a friend 14 of 20 posts
- Group visit 2 of 20 posts
- Came with children 1 of 20 posts
- Family visit 1 of 20 posts
- Date 1 of 20 posts
Where it is
We could not find this shop’s own listing on Naver Map, so the link searches for its Korean name around this spot instead.
From the station
3 posts say it is walkable from the station.
Getting inside
| Second floor | 5 of 20 posts |
|---|---|
| In a basement | yes 0 · no 5 (of 20 posts read) |
| Toilet inside | 1 of 20 posts |
| Separate restrooms | 2 of 20 posts |
It is upstairs. Five posts said the shop is on the second floor, two of them that they walked up a staircase. Two noted menu posters and bingsu photos lining the way up.
No post mentions a step at the entrance, an elevator, or getting in with a wheelchair or stroller — that means nobody wrote about it, not that there is none. Two posts climbed stairs to the second floor.
The restrooms are inside the shop and separated by gender: two posts mentioned the separation, one placed them inside next to the return station. One said the women's room has three stalls and was clean.
No one mentioned: Lift to the floor · Ramp at the door · Step at the entrance · Step-free access · Accessible toilet. That is not the same as there being none — it means we could not confirm it. Worth calling ahead, and do tell us: we will put it here.
How to read these posts
- Posts saying they paid themselves4 of 20 posts
- Posts saying nothing either way16 of 20 posts
Posts that followed a TV spot
Of the 23 posts we gathered, 3 went up on a single day right after a TV spot and show no sign of a visit. They retell the broadcast, so we left them out of the counts.
We do not discard them. That a TV spot produced a burst of posts is itself something worth knowing about a place, and a star rating will not show it.
When the posts appeared
Month by month
| Month | Posts |
|---|---|
| 2025-02 | 1 |
| 2025-06 | 1 |
| 2025-08 | 2 |
| 2025-11 | 1 |
| 2026-06 | 2 |
| 2026-07 | 6 |
| 2026-08 | 6 |
| 2026-09 | 1 |
What we do not know
- We know little about waiting. No post waited for a table, and one found it relaxed even on a weekend. One waited 10–15 minutes for the bingsu because of the crowd; another said food came out quickly.
- Opening hours disagree. Four posts list noon to midnight daily (one from June 2025, two from June 2026, one from August 2026); three from July–August 2026 list noon to 2 a.m. Most of these are copied listings, so we can't tell whether that is a summer extension or a lasting change. Three posts say it is open every day.
- Opinions on price split one each way: one post balked at 19,000 won for the fruit punch bingsu, one found 17,500 won for the Dubai chocolate bowl less than feared, and one called the prices not exactly cheap. Prices for the same bowls were unchanged between June 2025 and August 2026 (10,900 won for red bean injeolmi, 14,500 for apple-mango cheese).
- Four posts give the same phone number, 02-323-3287. None says whether reservations are taken.
- Two posts are guide-style write-ups built from listing data and review statistics with no sign of a visit; we didn't count them. No post disclosed sponsorship, and four said they paid their own way.
Sources (20)
Every number above was counted from the posts below.
- 【８月】 変換予測に出てくる 2026-09-24 · 토마토맛토 · via Daum
- 홍대 설빙 두바이 초코 빙수 망고 빙수 솔직 후기 2026-08-29 · 냠냠일기 · via Daum
- 6,7살 아이들과 홍대 나들이 | 아이 취향 저격 코스 2026-08-23 · jjini.zip · via Daum
- 7월-1/ 일단 더 놀아볼께요 2026-08-15 · 그래씁니다 · via Daum
- 홍대 빙수 맛집 홍대 디저트 맛집 설빙 메뉴 추천!!! 2026-08-12 · 맹몽맹몽의 일상 · via Daum
- 외국인 친구 홍대 투어 시켜주기🤍 / 연남 토마 / 설빙 / 홍대네컷 2026-08-09 · Make The Most Of Every Opportunity · via Daum
- 태국 손님들과 즐긴 홍대입구점 설빙, 빙수 3종 동시 완빙 후기! 2026-08-07 · 밥심은 국력의 맛있는 이야기 · via Daum
- Natural 2026-07-31 · ꕤ · via Daum
- 여름 빙수 고민이라면? 설빙 과일화채설빙 먹는 법과 후기 2026-07-29 · 또소시월의 오늘의 한입 · via Daum
- 홍대 설빙 두바이 빙수 | 10번 먹어도 질리지 않는 인생 빙수 2026-07-28 · 겨울이네 · via Daum
- 홍대 놀러 갔다가 시수기릿님 만남 2026-07-27 · 망고의 일상 · via Daum
- 핸니 일상 / 26.06.28 - 07.04 2026-07-16 · This, too, shall pass away · via Daum
- 2026년 5월(3)♥ / 반티아 팝업, 서쿠키 한남동 쇼룸, 뮤지컬 빌리 엘리어트, 누리 청모 2026-07-06 · 땅땅한 라이프 ღ · via Daum
- 홍대입구역 설빙 내돈내산 후기 | 신메뉴, 와이파이, 주차정보 2026-06-29 · Travel & Daily Records · via Daum
- 홍대입구역 빙수맛집 설빙 홍대입구역점 팥절미말차설빙 내돈내산 후기 아이스크림맛집 2026-06-17 · 메이하퍼 · via Daum
- 걱정을 하기엔 우주가 너무 커 2025-11-02 · J · via Daum
- 10살 차이 동생, 똥지민 서울 1일차 2025-08-27 · Jit_hoo · via Daum
- [25년 6월 상] 안좋은 일은 좋은 일들로 덮으면 그만~ 2025-08-17 · 쪼꼬별 하루 ❛ᴗ❛ · via Daum
- 설빙 메뉴 가격 칼로리 초코바닐라구슬설빙 추천 2025-06-12 · 오늘도 뭐먹슈 · via Daum
- 서울여행 :: 2024년 연말 2박3일 나들이 2025-02-04 · New Beautiful! · via Daum
Of 494 candidate posts we opened 120 and kept 20 as evidence. We have not seen them all yet; another pass would add more.