Gilpost · Hoengseong-gun, Hoengseong-eup

Grill houseKorean

Hoengseong Chukhyeop Hanwoo Plaza

Name: Hoengseong Chukhyeop Hanwoo Plaza
Address: 강원특별자치도 횡성군 횡성읍 횡성로 337, 횡성군, 강원특별자치도, 25235, KR
Telephone: 033-343-9908

횡성축협 한우프라자 본점 A co-op hanwoo house above a supermarket in Hoengseong where you pick your own pack of beef by grade and weight from the case and grill it yourself, with rooms next door where staff do it for you

Data as of 2026-09-27 · Published 2026-09-30 · Compiled by Gilpost

A co-op-run hanwoo house on the second floor above a Hanaro Mart in Hoengseong town. The heart of it is a butcher's-counter arrangement — pick a pack from the case, pay by weight, grill it yourself — with two alternatives on the same floor: private rooms where staff do the grilling, and a dining hall with no brazier for those who only want galbitang or raw-beef bibimbap. There is a 3,000-won-a-head cover charge and the grilling vegetables are sold separately. The car park is large but shared with the supermarket below. It has been in the Blue Ribbon Survey every year since 2023.

소고기구이 — **So-gogi-gui** grilled beefAn AI drawing of So-gogi-gui as a dish. Not a photograph of this shop, and not drawn from this shop's menu. © Gilpost · no unauthorised reproduction

The basics

Address	강원특별자치도 횡성군 횡성읍 횡성로 337 337 Hoengseong-ro, Hoengseong-eup, Hoengseong-gun, Gangwon-do
Phone	033-343-9908
Typical spend	₩3,000 – ₩65,000
Status	In business

When it opens

Of 19 posts: 19 wrote Daily 11:00–21:00.

Open	Daily	11:00–21:00 19 of 19 posts last seen 2026-09
Last order		19:30 15 of 15 posts last seen 2026-09

Counted from what bloggers wrote in their posts; we did not confirm it with the restaurant. Where the values differ, it may be a change over time rather than a disagreement, so we show when each one was written.

These hours are counted from the posts we read. Shops change them without notice — check Naver Place before you go. Place — check hours

What sets it apart

One floor, three ways to eat it, and which you pick changes both the bill and the service. Ten writers spell it out. The self-serve hall: choose a pack, pay first, grill it yourself. No bookings, first come first served, says one — and since packs cannot be exchanged or refunded, buy in small amounts. The private rooms: order a platter behind a closed door and staff grill it from start to finish. Bookable by phone, and two writers used it for formal family occasions; one found her room named, with a wardrobe and a dish steriliser. But with one member of staff covering several rooms, she adds, you sometimes pick up the tongs yourself. The plain dining hall: no brazier. Two note single seats for eating alone; one notes a separate hall for parties of five or more.
You choose by grade as well as by cut: six writers note the 1++ labels and the marbling number in brackets on each pack. One decodes it — the bracketed figure is the fine intramuscular fat grade, 7 to 9 within 1++, with 9 meaning over 19% fat. One says nearly everything in the case is 1++; another warns that there are three different loin cuts and to know which you are picking (she meant to buy two packs of kkotdeungsim and went home having grilled one윗등심 instead). Two mention ribs dry-ageing for about forty days, and one spotted short-dated packs marked down. Four writers rest their trust on the co-op running it.
Opinion divides almost exactly — seven writers call it expensive, five call it fair — and the reason sits inside the posts. The first group speaks after paying: hanwoo is dear after all, twenty-four thousand for a galbitang is steep, the numbers add up fast. The second compares against grade: competitive, good value, reasonable — one of them judging by the price of the kimchi at the retail counter. And one splits the difference exactly: taken piece by piece the beef itself is fairly priced, but whether everything else is, she puts a question mark on — meaning the 3,000-won cover and the 5,000-won vegetable pack. Because meat is sold by weight we cannot print one figure. One writer did copy out her whole bill: three people, two packs of beef, dressed raw beef, two cold noodles, stew, rice, vegetables and drinks came to 188,200 won.
There is a proper waiting room beside the entrance — seven writers mention it, and three take its existence as evidence that queues are normal here. One notes free coffee in it; another waited about ten minutes. Four actually saw a queue: Saturday lunch at ten past twelve, the lunch peak, and one who got in just before it started. Against that, one walked straight in early on a Sunday evening and one found space at weekday lunch. A coffee machine on the way out gets a mention too.
Side dishes refill from a self-serve bar — twelve writers mention it, one relieved not to have to ask. Three point out that the wasabi is not on the table and must be fetched (one wondering how she ever ate beef without it), and three separately suspect the ssamjang is house-made. Two take the other view: too few sides, and the beef grew monotonous for want of something to break it up.
Two writers report almost no smoke: the extractor sits directly over the coals and, one says, nothing escapes into the room, so you go home without the smell. The charcoal is white charcoal fired locally in Hoengseong, according to one, and two found the heat easy to work with. One complaint: the garlic comes sliced flat, which is awkward on the grill, and there is no dish of sesame oil.

What 22 bloggers said

We read all 22 in full. The most common claims are “Roomy” (15) and “Clean” (8).

What they liked

Roomy15 of 22 posts

Clean8 of 22 posts

Returning customer2 of 22 posts

Friendly staff2 of 22 posts

What they struggled with

Had to wait4 of 22 posts

Where they disagree

Expensive	yes 7 · no 5

Things you can check on site

Second floor	13 of 22 posts
Free refills	12 of 22 posts
Private room	9 of 22 posts
Waiting area	7 of 22 posts
Origin labelling posted	6 of 22 posts
Takeout	4 of 22 posts
Takes reservations	3 of 22 posts
Self-order screen	3 of 22 posts
Toilet inside	2 of 22 posts
Large windows	2 of 22 posts
Coffee served	2 of 22 posts
Staff cook it at your table	2 of 22 posts
Discount offered	1 of 22 posts
Local currency accepted	1 of 22 posts
Lift to the floor	1 of 22 posts
Complimentary starter	1 of 22 posts

These are raw counts, not percentages. Someone who did not mention something is not someone who disagreed.

The most ordered dish is hanwoo kkot-deungsim (한우 꽃등심) — 8 of 22 posts.

The prices here are what bloggers wrote down in their posts, and they may have changed since. Check Naver Place for the current menu and prices. This list is not a menu board — it counts what bloggers actually ordered and ate. Check on Naver Place

한우 꽃등심8 ate it
hanwoo kkot-deungsim₩44,800 · ₩54,000 · ₩56,700
The cut most often chosen here and most often named the best of the meal — eight writers bought it and four crowned it. Three reach for the same image: two chews and it has gone. But two found the fat catching up with them by the end, and one gave in and wrapped it in lettuce. Five say salt is all it needs; two swear by wasabi.
Priced by weight: these figures come from a 208g pack, a 252g pack and one post that gave no weight. Another writer recorded 25,500 won per 100g at the 1++ grade.
후식 비빔냉면7 ate it
husik bibim naengmyeon₩7,000
The recommended finish after rich beef — one writer insists on the mixed version over the broth one, another has already decided what she will order next time. Two describe a chewy, slightly sweet noodle; one adds vinegar and mustard.
Three writers recorded 7,000 won; single posts give 8,000 and 10,000, which most likely confuse it with the full-size version — the menu prices the two two thousand won apart.
한우 살치살5 ate it
hanwoo salchisal
The most divisive cut here. Three melt over it; one is blunt — more fat than meat, good for a bite but too rich to keep eating. One tip: it comes thick, so sear the whole piece and cut it after.
한우 채끝5 ate it
hanwoo chaekkeut₩36,200
Four writers put it the same way: more to chew than the kkotdeungsim, and cleaner. One disagrees and calls it melting. A parent choosing something a four-year-old could manage picked this and the rib meat.
한우 부채살4 ate it
hanwoo buchaesal₩26,800
Noticeably cheaper than the loin cuts — 26,800 won for 168g. Three describe it as springy and juicy, and one, eating a 1++(9) pack, wondered whether she had ever really had it before. Another laid it on top of her cold noodles.
후식 물냉면4 ate it
husik mul naengmyeon₩6,000
Two call the broth refreshing, but two others balk at it — a cloudy brown with a faint fruit note, or something like maesil that one writer disliked. Which is why most of them steer you to the mixed version.
한우 갈비탕3 ate it
hanwoo galbitang₩23,000 · ₩24,000
Five or six substantial ribs submerged in the broth, which carries ginseng and jujube — one writer smells medicinal herbs, another samgyetang. That aroma is the dividing line: one decides the price is justified by a stock you cannot fake, another found it herbal enough that she stopped reaching for it. Two say the meat pulls off the bone without a knife; one hit a tough piece that was not rib.
The price moved: 23,000 won in the January and March posts, 24,000 in June and August.
한우 안창살3 ate it
hanwoo anchangsal
Two writers describe a crisp edge over a chewy middle, and two say salt is enough. It also turns up inside the premium platters.
한우 갈비꽃살3 ate it
hanwoo galbi-kkotsal₩60,000
The marbled cut off the rib. One writer sets it against the kkotdeungsim: take this one if you want soft and rich. Another could see the marbling through the wrapping; a third needed nothing but salt.
A 182g 1++(9) pack came to 60,000 won. Another writer recorded 31,000 won per 100g at grade 1.
육회비빔밥2 ate it
yukhoe bibimbap₩12,000
What you order if you are not grilling — one writer counts it as the reason the whole family can sit down here. Those who had it call it clean and light, and one finished it despite being full.
부시모듬2 ate it
busi modum₩65,000
The top line on the private-room menu: 65,000 won for 150g of salchisal, anchangsal and tosisal, as two writers record it. One found a plate of raw beef thrown in with it.
한우탕1 ate it
hanwootang₩15,000
The cheaper of the two soups. One writer found the broth deep.
원더풀모듬1 ate it
wonderful modum₩52,000
52,000 won for 150g, made up of three cuts drawn from loin, anchangsal, jebichuri and tosisal. The cheapest of the three platters.
스페셜모듬1 ate it
special modum₩58,000
58,000 won for 150g — kkotdeungsim, anchang and chima, by one account. The writer who ordered it, booking a room for both sets of parents after a formal introduction, had it grilled to medium rare for her.
한우 업진살1 ate it
hanwoo eopjinsal
Thick and coarse-grained; over a hot fire the fat layer renders and takes on the smoke, one writer reports.
한우 등심덧살1 ate it
hanwoo deungsim-deotsal
The muscle wrapping the eye of the loin. The writer who ordered it rates it for texture rather than melt — springy and chewy, with the fat kept in check.
횡성축협 육가공품named in 6
Hoengseong co-op processed beef
A retail counter sells bone broth, beef soup, yukgaejang, ox-foot and tendon soups, jerky and even curry. One writer copied down the three-pack discounts; another bought some, cooked it at home and approved; a third notes you can order online. One also spotted short-dated meat marked down at the counter.
불고기named in 3
bulgogi₩20,000
Three writers note it on the menu; none report ordering it.

후식 된장찌개5 ate it
husik doenjang jjigae₩5,000 · ₩6,000
Made, one writer says, with aged Gangwon-style soybean paste. Two describe it dark and savoury rather than sweet; one found it on the salty side; another counts the tofu as generous. Three writers separately suspect the ssamjang is house-made too, which points the same way.
5,000 won in a February 2026 post, 6,000 by August.
구이용 버섯·양파5 ate it
grilling mushrooms and onion₩5,000
No vegetables come with the table setting — you buy a pack from the meat counter. Five writers did, and two think it poor value: one counted three pieces of king oyster mushroom, two button mushrooms and a single slice of onion for five thousand won. Two others simply enjoy how sweet the onion goes on the fire.
양념 육회1 ate it
yangnyeom yukhoe₩30,000
Orderable in the self-serve hall — though one writer got a plate free with a platter in the private room, so it depends where you sit. Two describe it as fresh and lightly dressed.
상차림named in 12
table setting₩3,000
Three thousand won a head in the self-serve hall — nine writers give the same figure, one adding that it starts from middle-school age, and four noting that the meat is paid up front while this is settled on the way out. It brings lettuce, chillies, ssamjang, salad, pickled radish, acorn jelly, pickles, garlic, onion sauce and salt, with a refill bar for more. Three point out that the wasabi is not on the table but at that bar. Two found the spread thin enough that the beef became monotonous.

Parking

15 posts say you can park; 1 say you cannot. We leave the disagreement standing rather than picking a side.

Posts saying you can park	15 of 22 posts
Posts saying you cannot	1 of 22 posts

The car park is big but shared with the supermarket below. Fifteen writers call it wide and free, and one notes EV chargers. Two add conditions, though: it gets crowded because Hanaro Mart shoppers use it, and at weekends the bank's customers make a space hard to find. It reads as a weekend problem rather than a weekday one. Two writers place it five minutes from the Hoengseong interchange.

Who came, and with whom

Family visit	7 of 22 posts
Group visit	3 of 22 posts
Date	2 of 22 posts
Came with children	2 of 22 posts

Getting there

Map showing where Hoengseong Chukhyeop Hanwoo Plaza is

Getting inside

Second floor	13 of 22 posts
Lift to the floor	1 of 22 posts
Toilet inside	2 of 22 posts

The restaurant is upstairs and the ground floor is a supermarket — thirteen writers describe going up. Four say the cow sculpture outside makes it findable from a distance, and two rang the cow bell on the way in (one startled by how loud it is). The stairs run up beside the cow's head; one writer — the only one to mention it — notes that if stairs are difficult you can go in through the supermarket and take the lift.

Nobody looked at the threshold, a ramp or the door width. The single most important access fact here is that the restaurant is upstairs — and exactly one writer mentions a lift, reached by going in through the supermarket. The other twelve describe the stairs. Where that lift arrives, and whether the path from it to the door is level, nobody says. One of the excluded listicles claims the tourism board lists accessible parking, but that post records no visit, so it is not something we checked.

Only two writers mention the toilets and both only say they are clean — one following the signs and finding them spotless despite the crowd. Whether they are separated by sex, how many cubicles there are, or even whether they are on the same floor, nobody records.

No one mentioned: In a basement · Ramp at the door · Step at the entrance · Step-free access · Accessible toilet · Separate restrooms. That is not the same as there being none — it means we could not confirm it. Worth calling ahead, and do tell us: we will put it here.

How to read these posts

Posts saying they paid themselves11 of 22 posts
Posts saying nothing either way11 of 22 posts

Posts that followed a TV spot

Of the 27 posts we gathered, 5 went up on a single day right after a TV spot and show no sign of a visit. They retell the broadcast, so we left them out of the counts.

2026-09-01	2 posts in one day

We do not discard them. That a TV spot produced a burst of posts is itself something worth knowing about a place, and a star rating will not show it.

When the posts appeared

0102030506070809

Month by month

Month	Posts
2026-01	3
2026-02	2
2026-03	1
2026-05	1
2026-06	2
2026-07	1
2026-08	6
2026-09	6

What we do not know

Not one writer explains how to get here by bus or train. One says Hoengseong station is far enough that she would recommend driving; another walked fourteen minutes, but from her lodgings, not from the station. The other twenty talk only about cars — a taxi driver's recommendation, a stop on the way back from Sogeumsan, Yangyang, Samcheok, Chuncheon. One puts it at an hour to ninety minutes from Seoul.
Not one writer mentions a high chair. Two came with children — a four-year-old, and a boy who arrived half asleep — and neither says anything about seating for them. One does describe hunting for a cut tender enough for her son and settling on chaekkeut and rib meat, which is how eating here with a child seems to work: you pick the meat yourself. One writer notes that dogs are not allowed.

Sources (22)

Every number above was counted from the posts below.

횡성 기록 2026-09-21 · 은은하게 태연하게(은태) · via Daum
<횡성 한우 맛집> 가성비 좋다는 '횡성축협 한우프라자'.. 그래도 한우는 역시 비싸다! 2026-09-21 · 긍정과 감사의 맘으로 즐기는 My Life! · via Daum
횡성한우맛집 횡성축협 한우프라자 본점 내돈내산후기 2026-09-21 · 이든이랑 함께
횡성축협 한우프라자 본점 후기! 축협 직영이라 신뢰가 가요 2026-09-12 · 스테그 · via Daum
횡성축협한우프라자 본점 룸 예약 가족모임 스페셜 모둠 2026-09-11 · 제이쥬의 맛집 여행 스토리 · via Daum
[강원·횡성] 횡성 맛집 | 횡성축협 한우프라자본점 2026-09-08 · 일상저장소
횡성 한우 맛집 '횡성축협 한우프라자 본점' 후기! 직접 골라 구워먹.... 2026-08-20 · 꿀먹곰!
횡성 한우 맛집｜횡성축협한우프라자 본점 1++ 갈비꽃살·꽃등심 후.... 2026-08-19 · 앉으나서나 먹는 생각
횡성 횡성축협 한우프라자 본점 내돈내산 후기 2026-08-18 · 허니의 블로그
횡성축협 한우프라자 본점 후기 2026-08-09 · semo blog
횡성 한우 맛집 횡성축협 한우프라자본점 2026-08-07 · 윤슬의 일상과 맛집
강원도 여행중 만난 횡성한우 맛집 횡성축협 한우프라자 본점 내돈.... 2026-08-07 · ❤️ 쫘니일상❤️
횡성축협 한우프라자 | 횡성 한우 맛집, 최상급 한우를 먹을 수 있는.... 2026-07-12 · 꿀단지해 꿀로그
최상급 한우를 먹을 수 있는 횡성 한우 맛집, 횡성축협 한우프라자 .... 2026-06-09 · 여행하는 삶, 리빙트립
[횡성] 횡성 한우 제대로 즐긴 횡성축협 한우프라자 본점 후기 2026-06-01 · 요리보고저리봐도님의블로그
입에서 녹는 1++ 한우 횡성축협 한우프라자 본점 다녀왔어요 2026-05-25 · 햄토리의 취향기록
횡성축협 한우프라자 본점 한우 맛집 가족 외식 추천 내돈내산 2026-03-06 · 빵다는 노는중 ♥
횡성축협 한우프라자, 횡성호수 - ( 2026.02.18 ) 2026-02-19 · 바람의 길
강원도 횡성 한우 맛집 횡성 축협 한우 프라자 본점 2026-02-07 · 일상의 기록
횡성축협한우, 갈비탕의 정석 2026-01-28 · KJ의 소소한 이야기
260110 찐 횡성 한우를 먹을 수 있는 횡성 한우 맛집 횡성축협 한우프.... 2026-01-13 · die Freuden des Alltags
내돈내산 [ 횡성축협 한우프라자 본점 ] 횡성 한우 맛집, 정육식당 .... 2026-01-06 · Rovely Daily_life

Of 269 candidate posts we opened 41 and kept 22 as evidence. We stop once 30 are confirmed: beyond that the counts grow in proportion without changing the answer.