
Gilpost · Songpa-gu, Sincheon-dong
Korean
Mipojip Lotte World Mall-jeom
미포집 롯데월드몰점 Mipo is the small harbour beside Haeundae beach in Busan where the family's crab-in-soy-sauce shop began in 1976, and jip means house; this is its branch in Lotte World Mall.
Compiled from 24 blog posts read in fullSources →
A Lotte World Mall (Jamsil, 5th-floor food court) branch of Mipojip, the Haeundae seafood-in-soy and rice-pot house. The signature set brings eight marinated seafoods with a pot of rice, sides and seaweed soup for 43,000 won a head, two-person minimum; a five-item solo set is 35,000 won and rice pots for non-seafood eaters run 22,000 to 40,000 won. Porridge and fried starters come first, and the rice pot ends as scorched-rice tea. We read 30 posts from May to October 2026; 24 describe an actual meal (4 were about other places, 2 were intros or lists).
Data as of · Published ·
Location & hours
- Address서울특별시 송파구 올림픽로 300, 롯데월드타워앤드롯데월드몰 5층 (신천동)300 Olympic-ro, Songpa-gu, Seoul
- Phone0507-1383-1451
- Typical spend₩9,000 – ₩43,000
- From the station7 posts say it is walkable from the station.
- Floor areaFloor area 243 m² · Status In business
When it opens
Of 20 posts: 10 wrote Daily 10:30–22:00, 9 wrote 10:30–22:00.
| Daily | 10:30–22:00 | 10 of 20 posts |
|---|---|---|
| No day given | 10:30–22:00 | 9 of 20 posts |
| Last order | 21:00 | 14 of 14 posts |
Counted from what bloggers wrote in their posts; we did not confirm it with the restaurant. Where the values differ, it may be a change over time rather than a disagreement, so we show when each one was written.
What sets it apart
- Not salty is the most repeated point: of the 19 posts that discuss taste, 14 say the marinated seafood is not salty, and none says it is. Several expected saltiness from the dark soy and found it sweetish instead. Six posts add that nothing tasted fishy.
- The signature set needs at least two diners, as five posts note. Three posts also report a one-dish-per-person rule: one diner who had already eaten had to order bulgogi anyway, and a family with two toddlers was asked to add a dish.
- Six posts got refills of sides or starters, including generous extra laver and free seconds of everything but the porridge. One post found the initial portions small, had to ask several times, and was annoyed that staff brought only exactly what was named.
- Queues form from around lunch opening: four posts waited or saw a line, two walked straight in. One arrived at the 10:30 weekday opening to find it nearly full with a line by 11; another sat at 11 but saw the waiting area fill soon after; another sat at 12:30 on a Friday as a line was forming. The two walk-ins were at 7:30 pm on a holiday and 8 pm on a weekday. Remote queuing via Tabling is available, and four posts booked ahead.
1 more
- Eleven posts call the room spacious and five mention a separate private room or partitioned area; one notes the right side faces the mall corridor while the left is screened. Three posts used a high chair.
What 24 bloggers said
minyeo haemuljang jeongsik
Not salty
We read all 24 in full. The most common claims are “Not salty” (14) and “Roomy” (11).
What they liked
Where they disagree
| Had to wait | yes 4 · no 2 |
|---|---|
| Expensive | yes 2 · no 2 |
Things you can check on site
- Reachable by transit 7 of 24 posts
- Free refills 6 of 24 posts
- A minimum number of portions on the first order 5 of 24 posts
- Private room 5 of 24 posts
- Takes reservations 4 of 24 posts
- High chairs 3 of 24 posts
- One dish per person 3 of 24 posts
- Beer served 2 of 24 posts
- Review event 2 of 24 posts
- Foreign customers in the room 1 of 24 posts
- Waiting area 1 of 24 posts
- Step-free access 1 of 24 posts
- Takeout 1 of 24 posts
These are raw counts, not percentages. Someone who did not mention something is not someone who disagreed.
Parking
4 posts say you can park. None say you cannot.
| Posts saying you can park | 4 of 24 posts |
|---|
Four posts say the mall's underground car park can be used, but it is paid: one driver got no validation from the meal and paid 500 won per 10 minutes, another listed the lack of validation as the only drawback, and one parked at the district office lot instead.
Who came, and with whom
- Family visit 6 of 24 posts
- Came with children 5 of 24 posts
- With a friend 4 of 24 posts
- Date 3 of 24 posts
- Came by car 2 of 24 posts
Where it is

We could not find this shop’s own listing on Naver Map, so the link searches for its Korean name around this spot instead.
From the station
7 posts say it is walkable from the station.
Getting inside
| Step-free access | 1 of 24 posts |
|---|
Every post places it in the 5th-floor food court (one says to take the escalator and turn left at Marugame Udon). Nobody described levels or steps inside; that means unknown, not absent.
Only one post went in with a stroller and was shown to a spot to park it. No one reports entering by wheelchair; one post lists wheelchair access, but it is copied from the listing, so we did not count it.
No one says whether the toilet is inside the restaurant or the mall's shared one. Two posts list separate men's and women's toilets, but only in copied info blocks.
No one mentioned: Second floor · In a basement · Lift to the floor · Ramp at the door · Step at the entrance · Toilet inside · Accessible toilet · Separate restrooms. That is not the same as there being none — it means we could not confirm it. Worth calling ahead, and do tell us: we will put it here.
How to read these posts
- Posts disclosing payment4 of 24 posts
- Posts saying they paid themselves3 of 24 posts
- Posts saying nothing either way17 of 24 posts
Posts that followed a TV spot
Of the 26 posts we gathered, 2 went up on a single day right after a TV spot and show no sign of a visit. They retell the broadcast, so we left them out of the counts.
We do not discard them. That a TV spot produced a burst of posts is itself something worth knowing about a place, and a star rating will not show it.
When the posts appeared
Month by month
| Month | Posts |
|---|---|
| 2026-05 | 2 |
| 2026-06 | 1 |
| 2026-07 | 2 |
| 2026-08 | 3 |
| 2026-09 | 4 |
| 2026-10 | 12 |
What we do not know
- Twenty posts give the same opening hours, 10:30 to 22:00 daily with last order at 21:00, mostly copied from the listing. One header says 20:00 and another 9 pm, likely confusing last order with closing. No break time or closing day is mentioned.
- Prices were identical across posts from May to October. Reported bills: 86,000 won for the signature set for two, 69,000 won for three rice pots, 91,000 won for two solo sets and two highballs. Two posts call it expensive and two call it good value. Highball prices differ: 9,000 won in two posts, 12,000 in one.
- Eleven posts give the phone as 0507-1383-1451; one lists 0507-1361-4642 and the 6th floor, another gives 02-3213-4551 for phone reservations. Posts mention booking via Tabling, Naver and phone.
- Thirteen of the meal posts carry the same online-store promo line in the same spot, and only four of them disclose sponsorship; three say they paid themselves. Claims like the 40-year fruit soy sauce or rice milled within three days are the shop's own wording, which we did not treat as evidence.
Sources (24)
Every number above was counted from the posts below.
- 잠실 롯데월드몰 맛집 미포집 석촌호수 해물장 밥집 2026-10-21 · 우리집 하또로
- 잠실 롯데월드몰 맛집 미포집, 푸짐한 미녀해물장 아이랑 먹기 좋은.... 2026-10-21 · 또빵짱
- 잠실 롯데월드몰 맛집 미포집 해물장 한 판에 솥밥까지 아기 동반 .... 2026-10-20 · 연토리의 여행일지
- 잠실 롯데월드몰 맛집 미포집 | 새우문어크림솥밥·갈비솥밥·불낙솥밥 솥밥 맛집 내돈내산 후기 2026-10-16 · 콩알콩알 · via Daum
- 잠실 롯데월드몰 맛집 미포집롯데월드몰점 미녀해물장 후기 2026-10-16 · 8년째 연애중, 우리 일상
- 롯데월드몰 미포집 1인 해물장 정식과 문어솥밥 후기, 웨이팅 팁 2026-10-10 · 먼저 가 보는 언니 · via Daum
- 잠실 맛집 롯데월드몰 미녀해물장정식 게장 새우장 연어장 미포집 .... 2026-10-09 · 세상을 여행하는 식탁
- 석촌호수 맛집 미포집 롯데월드몰점, 푸짐했던 미녀해물장 정식 2026-10-09 · 알콩 달콩 고퀄 보리
- 미포집 롯데월드몰점 :: 잠실 맛집 추천|롯데월드몰에서 즐기는 해.... 2026-10-09 · ▒ 해 드는 낮 ▒
- [내돈내산]잠실 롯데월드몰 미포집 후기|재방문하고 무조건 할 찐.... 2026-10-08 · 여니뜽은 오늘도
- 잠실 미포집 롯데월드몰점 후기, 1인해물장 정식과 하이볼 2026-10-07 · 오늘은 어디갈쿼카?
- 잠실 롯데월드몰 맛집 미포집 롯데월드몰점 미녀 해물장 정식 2026-10-02 · EunB BLOG
- 송파구 맛집 석촌호수 맛집 미포집 롯데월드몰점 2026-09-25 · 데미안의 리뷰찾기
- [2026.8.11.화~13.목] SRT타고 5살, 7살 조카랑 잠실, 동대문 서울가족여행.... 2026-09-16 · 이모랑 조카랑 셋이 한바퀴
- [서울 송파구 신천동] 게장, 전복장, 문어장들과 솥밥을 먹을 수 있.... 2026-09-13 · 이모랑 조카랑 셋이 한바퀴
- [송파 잠실] 미포집 (미녀해물장정식) 2026-09-04 · kelshi님의 블로그
- 잠실 맛집 미포집 해물장, 잠실 롯데월드몰 맛집 데이트 추천 2026-08-28 · 함꽁맘의 여행이야기 ♡ · via Daum
- 잠실 롯데월드몰 맛집 신선한 해산물 미포집 롯데월드몰점 2026-08-19 · 승짱의 블로그
- 미포집 잠실롯데월드몰 맛집 장어솥밥 솔직 후기 2026-08-13 · 용쓰패밀리와 함께 떠나는 캠핑&여행이야기
- 잠실 맛집 추천 미포집 미녀해물장후기 서울 간장게장 맛집 2026-07-29 · 행복한 구씨의 행복 일상 공유 ♪( ´θ`) · via Daum
- 잠실 롯데월드몰 맛집 석촌호수 한식 미포집 롯데월드몰점 2026-07-22 · 사진으로 말해요
- 잠실 롯데월드몰 맛집 추천ㅣ미포집 롯데월드몰점 미녀해물장 정식 솔직후기 2026-06-04 · 쿄진꽃의 블로그 · via Daum
- 잠실 롯데월드몰 맛집 미포집 미녀해물장 정식 오픈런 후기! 해물장.... 2026-05-23 · 내 맛대로 요리레시피
- 송파구 잠실 롯데월드몰 맛집 미포집 해물장 후기 2026-05-14 · 전세계 살고 싶은 도시 살기
Of 336 candidate posts we opened 47 and kept 24 as evidence. We stop once 30 are confirmed: beyond that the counts grow in proportion without changing the answer.