Gilpost · Mapo-gu, Seogyo-dong
Grill houseKorean
Sinseon Hwaro
신선화로 Sinseon is a Taoist immortal (the word can also read as 'fresh') and hwaro is a charcoal brazier; the house plays on the first reading, with the slogan 'a paradise of taste' painted on its glass and an immortal's-garden interior.
Compiled from 21 blog posts read in fullSources →
A charcoal-grill house occupying a whole two-storey building on Eoulmadang-ro, a short walk from Hongik University Station exit 8. You grill at your own table; the dishes ordered most are the Seolhwa beef short-rib set (250g plain plus 250g marinated, 48,000 won) and the Seolhwadon pork set (600g of belly, neck and jowl, 39,000 won). Orders go through a QR code on the table, and extra sides — lettuce, kimchi, warm japchae — come from a self-serve bar. We read 23 posts from 14 April to 8 October 2026; 2 were about other restaurants and set aside. All 21 remaining posts describe a visit, but 7 disclose free meals or sponsorship and much of the wording repeats from post to post.
Data as of · Published ·
Location & hours
- Address서울특별시 마포구 어울마당로 136-2 (서교동,1,2층)136-2 Eoulmadang-ro, Mapo-gu, Seoul
- Phone02-324-9858
- Typical spend₩5,000 – ₩48,000
- From the station10 posts say it is walkable from the station.
- Floor areaFloor area 155 m² · Status In business
When it opens
Of 16 posts: 15 wrote 11:00–24:00, 15 wrote Friday 11:00–02:00, 15 wrote Saturday 11:00–02:00.
| No day given | 11:00–24:00 | |
|---|---|---|
| Friday | 11:00–02:00 | |
| Saturday | 11:00–02:00 |
Rows without a count: 15 of 16 posts.
Counted from what bloggers wrote in their posts; we did not confirm it with the restaurant. Where the values differ, it may be a change over time rather than a disagreement, so we show when each one was written.
What sets it apart
- Ten posts found it an easy walk from the station; the walking times they give are 1, 2, 3 and 3 minutes from Hongik University Station, mostly via exit 8. One family came by subway precisely so they could drink.
- Thirteen posts ordered by scanning a QR code stuck to the table. The self-serve bar and its japchae usually come up alongside; one post adds that English and Chinese signage made it easy to bring foreign friends.
- Eight posts say the meat comes thick — one had never seen short-rib meat this size and advises cutting it on the grill so it cooks through. Nine call it juicy, three say there was no gamey smell, and two found the marinade not salty.
- Of posts that say who they came with, five came with friends, three with family, two as couples, and one as a group of six. Six sat by the big windows, and two found the tables spaced far enough apart to talk quietly.
What 21 bloggers said
japchae
Roomy
We read all 21 in full. The most common claims are “Roomy” (16) and “Juicy” (9).
What they liked
What they struggled with
Things you can check on site
- Self-order screen 13 of 21 posts
- Second floor 11 of 21 posts
- Reachable by transit 10 of 21 posts
- Large windows 6 of 21 posts
- Takes reservations 6 of 21 posts
- Private room 5 of 21 posts
- Foreign customers in the room 5 of 21 posts
- Review event 4 of 21 posts
- In a basement saying it is not 4 of 21 posts
- Waiting area 4 of 21 posts
- Free refills 3 of 21 posts
- Separate restrooms 1 of 21 posts
- Origin labelling posted 1 of 21 posts
- Toilet inside 1 of 21 posts
These are raw counts, not percentages. Someone who did not mention something is not someone who disagreed.
Parking
3 posts say you cannot park. None say you can.
| Posts saying you cannot | 3 of 21 posts |
|---|
Three posts say there is no parking of its own; one used the Saemulgyeol on-street public lot (3,000 won per 30 minutes), another a lot on Mapo-naru-gil (10,000 won a day maximum). Two other posts claim parking is available, but neither says they parked there, so we did not count them.
Who came, and with whom
- With a friend 5 of 21 posts
- Family visit 3 of 21 posts
- Date 2 of 21 posts
- Came by car 1 of 21 posts
- Group visit 1 of 21 posts
Where it is
We could not find this shop’s own listing on Naver Map, so the link searches for its Korean name around this spot instead.
From the station
Ten posts found it an easy walk from the station; the walking times they give are 1, 2, 3 and 3 minutes from Hongik University Station, mostly via exit 8. One family came by subway precisely so they could drink.
Getting inside
| Second floor | 11 of 21 posts |
|---|---|
| In a basement | yes 0 · no 4 (of 21 posts read) |
| Toilet inside | 1 of 21 posts |
| Separate restrooms | 1 of 21 posts |
Eleven posts say the restaurant has a ground floor and a second floor. Four say they were seated on the ground floor; none mention a basement. One notes a staircase to the second floor right beside the entrance, with the toilet upstairs; another found the second floor closed on the day of their visit. Two posts call it a three-storey building, so the floor count is not settled.
No one says whether there is a step at the door, whether a wheelchair or stroller gets in, or whether there is a lift. That means unknown, not absent. One post mentions stairs beside the entrance leading to the second floor.
Only two posts mention the toilets: one places them on the second floor, another says they are separate for men and women and clean. Whether there is one on the ground floor, or an accessible one, we don't know.
No one mentioned: Lift to the floor · Ramp at the door · Step at the entrance · Step-free access · Accessible toilet. That is not the same as there being none — it means we could not confirm it. Worth calling ahead, and do tell us: we will put it here.
How to read these posts
- Posts disclosing payment2 of 21 posts
- Someone else paid5 of 21 posts
- Posts saying they paid themselves1 of 21 posts
- Posts saying nothing either way13 of 21 posts
When the posts appeared
Month by month
| Month | Posts |
|---|---|
| 2026-04 | 2 |
| 2026-05 | 2 |
| 2026-06 | 1 |
| 2026-07 | 2 |
| 2026-08 | 5 |
| 2026-09 | 8 |
| 2026-10 | 1 |
What we do not know
- Most posts repeat the same lines: seventeen mention a weekday 'buy three ribs, get one free' deal, and nearly all mention a private room bookable for groups. No post says it actually used the deal (one says it couldn't, visiting on a weekend), so we treat these as the restaurant's own promotion, not evidence. Seven posts disclose free meals or sponsorship; thirteen say nothing either way.
- Many posts mention a private room, but only five say they saw it or were seated in it — two place it on the second floor, and one family booked ahead and was shown to a quiet room. No one says how big it is or how many it holds.
- No post describes waiting. One came on a Saturday evening in August precisely because this was the place without a queue. Several mention a full room and four note waiting seats at the entrance, but none records a wait time. Six booked ahead.
- Sixteen posts give opening hours, all copied from listing blocks: mostly 11:00 to midnight Sunday to Thursday and 11:00 to 2:00 a.m. Friday and Saturday. One June post alone says 11:30 to midnight daily. No post mentions a closing day.
- Seven posts call it good value and none call it expensive. Only one gives a full bill: a family of three paid 91,600 won for four portions of beef short-rib meat, pork kimchi stew, two bowls of rice, soju and beer. The cold-noodle price is 9,000 won in two posts from July and August and 8,000 won in one October post.
- Thirteen posts copy the same phone number, 0507-1373-9858, and some say to call it for room or group bookings. Six posts booked ahead; none says exactly how the booking was made.
Sources (21)
Every number above was counted from the posts below.
- 홍대역 맛집, 가성비 훌륭한 숯불갈비 전문점! 신선화로 홍대점 2026-10-08 · 푸드곽의 먹고 놀고 자고
- 서울 홍대 맛집 신선화로 홍대점, 홍대 모임장소로 좋은 고기집 2026-09-26 · 블로거가 되고 싶은 파워가 느껴지는 일상기록장 · via Daum
- 재방문한 홍대 모임장소 고기맛집 [신선화로 홍대점] 2026-09-22 · 소소한 일상의 행복✨ · via Daum
- 홍대 고기 신선화로 홍대점 대형 매장 이용 후기 2026-09-21 · 맛보고다녀보고♥︎ · via Daum
- 홍대 모임장소 추천 신선화로 소고기 맛집 2026-09-14 · 나므의 육아일기 · via Daum
- 홍대 고기, 육질의 퀄리티가 좋은 맛집 신선화로 2026-09-07 · 맛도리 냠냠 탐방기 · via Daum
- 서울 홍대 맛집 신선화로 홍대점 2026-09-07 · 끄 적 쟁 이 · via Daum
- 신선한 홍대 모임장소 신선화로, 친구들과 즐기는 삼겹살과 설화특생갈비 2026-09-06 · with me, every day · via Daum
- [서울 홍대 맛집]신선화로 홍대점 설화돈세트 후기 2026-09-05 · 조슐랭 가이드 · via Daum
- August 2026-08-31 · ⠀ · via Daum
- 서울 홍대 맛집 신선화로 홍대점 2026-08-31 · 내가 되기 위한 기록 · via Daum
- 서울 홍대 맛집 신선화로 가성비 삼겹살, 갈비 무료냉면까지 ◡̈ 2026-08-29 · 그레이스의 복잡한 일상여행 · via Daum
- 홍대입구역 고기 맛집 신선화로 홍대점 홍대 가성비 맛집 추천 2026-08-26 · 쩡이로그 · via Daum
- 홍대 고기 맛집 신선화로 낮술하기 좋았던 가성비 고기집 2026-08-07 · 우리집 핑구 호두를 좋아해 · via Daum
- 홍대 모임장소 고기집 신선화로 방문 후기 2026-07-22 · 혜온(慧溫) · via Daum
- 홍대 고기 맛집 신선화로 홍대점 소갈비살 2026-07-04 · 흰둥이의 여행 맛집 요리 일기 · via Daum
- [홍대 소고기 맛집] 회식과 모임하기 좋은 신선화로 홍대점, 가성비 좋은 소갈비세트 후기 2026-06-07 · 자연스러움을 추구하는 하우디 / How:D · via Daum
- 홍대 고기 맛집, 갈비살부터 김치찌개에 소주 한잔 제대로 하고 온 날 - 신선화로 2026-05-06 · 서울 아재 酒食生活 · via Daum
- 가성비 좋은 홍대입구역 고기 맛집 신선화로 홍대 2026-05-06 · 윤님의 블로그 · via Daum
- 홍대입구 맛집 서교동 단체모임 추천 고기집은 신선화로 홍대점 2026-04-30 · 여울이를 따라 맛과 여행을 찾아 떠나보자 · via Daum
- 홍대입구역 고기 신선화로 홍대점 고기집 술집 설화소갈비세트 솔직후기 + 홍대 주차 꿀팁 2026-04-14 · 아늑한 하루쑤 · via Daum
Of 468 candidate posts we opened 120 and kept 21 as evidence. We have not seen them all yet; another pass would add more.