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Fried chicken plain fried chickenAn AI drawing of Fried chicken as a dish. Not a photograph of this shop, and not drawn from this shop's menu. © Gilpost · no unauthorised reproduction

Gilpost · Mapo-gu, Donggyo-dong

BarJapanese

Saengmacha Hongdae-ipgu-yeok-jeom

생마차 홍대입구역점 Saeng means fresh or draft, as in saengmaekju (draft beer), and macha means a cart, the word behind pojangmacha street-tent bars.

Compiled from 21 blog posts read in fullSources →

Saengmacha's Hongdae branch is a chain bar near exits 7 and 8 of Hongik University Station, dressed up like a Japanese izakaya and selling draft beer at 1,900 won for 300cc and 3,900 won for 500cc. Most snacks run around 10,000 won, led by tebanaka fried wings (about 900 won a piece, 13,500 won for 15), and you order by scanning a QR code at the table. It opens at 2 p.m., and posts split between afternoon drinking and a second round after dinner elsewhere. We read 30 posts from March 2025 to October 2026, set aside two about other branches, and counted 24 actual visits.

Data as of · Published ·

Location & hours

When it opens

Of 7 posts: 6 wrote Daily 14:00–05:00.

When it opens
Daily14:00–05:006 of 7 posts
Last order04:305 of 5 posts

Counted from what bloggers wrote in their posts; we did not confirm it with the restaurant. Where the values differ, it may be a change over time rather than a disagreement, so we show when each one was written.

What sets it apart

  1. The draft beer price never varied across posts: 1,900 won for 300cc, 3,900 won for 500cc. Six posts called the place cheap; one couple drank ten 300cc glasses with a plate of dried pollack for 29,000 won, and three men paid in the low 20,000s. One post noted the soju is comparatively expensive.
  2. Ordering is by QR code at the table, as seven posts described; one noted there is no kiosk, and another that you pay at the counter on the way out.
  3. Six posts got a free plate of sugared tomatoes for writing a Google review, from a February 2025 visit through an August 2026 post; one guessed the bar asks for Google rather than Naver reviews because of the many foreign customers.
  4. Five posts said portions are big: two about the 10,000-won dried pollack, one solo drinker who shared with foreign guests at the next table, and one about the free fries.
1 more
  1. Sixteen posts said who they came with: seven with friends, six with a partner or spouse, two alone, one with coworkers. Both solo visits were for a quick daytime beer.

What 21 bloggers said

16/21Most ordered
saengmaekju
6/21Most-said good thing
Not expensive
0/21Posts disclosing payment

We read all 21 in full. The most common claims are “Not expensive” (6) and “Large portions” (5).

What they liked

Not expensive6 of 21 posts
Large portions5 of 21 posts
Crispy batter4 of 21 posts
Spicy3 of 21 posts
Returning customer3 of 21 posts
Sweet2 of 21 posts
Juicy1 of 21 posts
Roomy1 of 21 posts

What they struggled with

Noisy3 of 21 posts
Salty / strongly seasoned1 of 21 posts
Gamey smell1 of 21 posts

Where they disagree

Had to waityes 2 · no 4

Things you can check on site

  • Self-order screen 7 of 21 posts
  • Review event 6 of 21 posts
  • Reachable by transit 3 of 21 posts
  • Foreign customers in the room 3 of 21 posts
  • Complimentary starter 2 of 21 posts
  • High ceiling 1 of 21 posts
  • Separate restrooms 1 of 21 posts
  • Air conditioned 1 of 21 posts
  • Large windows 1 of 21 posts

These are raw counts, not percentages. Someone who did not mention something is not someone who disagreed.

The most ordered dish is saengmaekju (생맥주(테라)) — 16 of 21 posts.

The prices here are what bloggers wrote down in their posts, and they may have changed since. Check Naver Place for the current menu and prices. This list is not a menu board — it counts what bloggers actually ordered and ate. Check on Naver Place

22 more dishes

Who came, and with whom

  • With a friend 7 of 21 posts
  • Date 6 of 21 posts
  • Solo visit 2 of 21 posts
  • Group visit 1 of 21 posts

Where it is

Map showing where Saengmacha Hongdae-ipgu-yeok-jeom is

We could not find this shop’s own listing on Naver Map, so the link searches for its Korean name around this spot instead.

From the station

3 posts say it is walkable from the station.

Getting inside

Separate restrooms1 of 21 posts

No post said which floor the bar is on or whether there are stairs; that is a gap, not a sign it is at street level.

Nobody mentioned a step at the entrance or getting in with a wheelchair or stroller.

One post said the toilets are separated by gender; none said whether they are inside the bar or out in the building.

No one mentioned: Second floor · In a basement · Lift to the floor · Ramp at the door · Step at the entrance · Step-free access · Toilet inside · Accessible toilet. That is not the same as there being none — it means we could not confirm it. Worth calling ahead, and do tell us: we will put it here.

How to read these posts

  • Posts saying they paid themselves5 of 21 posts
  • Posts saying nothing either way16 of 21 posts

Posts that followed a TV spot

Of the 25 posts we gathered, 4 went up on a single day right after a TV spot and show no sign of a visit. They retell the broadcast, so we left them out of the counts.

2026-10-072 posts in one day

We do not discard them. That a TV spot produced a burst of posts is itself something worth knowing about a place, and a star rating will not show it.

When the posts appeared

0304050607080910
Month by month
MonthPosts
2025-031
2026-043
2026-053
2026-063
2026-074
2026-082
2026-093
2026-102

What we do not know

  • Waiting varies. Of seven posts that mentioned seating, four walked straight in despite a crowd, while two saw a line form behind them: one at 7 p.m. on a weekday with two seats left, one on the Friday Jensen Huang visited Hongdae. No post timed a wait.
  • It is not quiet: three posts called it loud and lively. One said the room is large with a high ceiling, one praised the air-conditioning, one the open windows onto the street. Two mentioned buskers right outside, but that is street performance, not the bar's.
  • One post found a chicken smell in the wings and left most of them; the writer saw no origin label and looked it up as Thai chicken, which we treat as hearsay. Four other posts called the wings crisp.
  • Three posts walked from Hongik University Station, one giving exits 7 or 8 and about five minutes. Nobody wrote about arriving by bus.
  • Seven posts list opening hours as 2 p.m. to 5 a.m. daily, five with last orders at 4:30 a.m., though six of them copied the listing. A March 2025 copy showed 3 p.m. weekday and 1 p.m. weekend openings, so earlier hours may have differed. No post mentioned a closing day.
  • Nobody said whether the bar takes reservations. Seven posts list the phone number, 02-3144-2544, but none booked by phone.

Sources (21)

Every number above was counted from the posts below.

  1. 홍대 2차 술집 가성비 좋은 이자카야 생마차 생맥주 1900원 2026-10-22 · 달콤한 속삼임~♡
  2. 홍대입구역 맛집 생마차 홍대입구역점! 버스킹 직관하며 시원한 생.... 2026-10-12 · 삶을 아름답게
  3. 뭐야 벌써 아침이네 2026-09-28 · ♥♥♥ · via Daum
  4. [홍대 데이트] 와이프랑 가성비 넘치게 즐긴 생마차 홍대입구역점! 테바나카 & 생맥주 조합 2026-09-14 · 곰돌이와 냥냥이의 일상 · via Daum
  5. 홍대입구 낮술 혼술 가능한 생마차 내돈내산 삿포로생막주 리뷰 2026-09-01 · kyung'S Style · via Daum
  6. 홍대생맥주 저렴한생맥주 생마차 홍대 2026-08-18 · 생강의 먹고놀고
  7. [내돈내산?]급벙개로 '생마차 홍대입구점' 털고온 후기 (ft. 태태가쏜다) 2026-08-06 · MingNa World · via Daum
  8. 260725 여름의 홍대 투어❝쇼핑დ구경❞ 돌아다니기 2026-07-25 · 고구미님의 해피햎 블로그 · via Daum
  9. 홍대 술집 생마차 1,900원 생맥주 내돈내산 솔직후기 낮술 2026-07-19 · 바블의 신나는 세상 · via Daum
  10. 서울 홍대 술집 생맥주 생마차 2026-07-02 · ☆라블의 세상☆ · via Daum
  11. 생마차 2026-07-01 · Great Scott · via Daum
  12. 6월 마무리 2026-06-30 · ☀️✨ · via Daum
  13. 젠슨 황 방문날 홍대 생마차, 맥주 한잔하러 들어갔다가 웨이팅 보고 놀란 날🍺 2026-06-12 · 아이와 함께 떠나는 맛있는 여행 맛집 · 감성숙소 · via Daum
  14. 제가 어떻게 살고 있냐면요 2026-06-12 · 요긴 내 일기장이야 · via Daum
  15. [ 서울 ] 생마차 홍대입구역점 / 홍대 닭날개튀김 맛집 2026-05-28 · 뽀로로꿈나무 · via Daum
  16. 2024.12의 일기 2026-05-19 · TTEOHEE'S DIARY · via Daum
  17. 서울 | 가성비 안주에 분위기까지 챙긴 "생마차 홍대입구역점" 2026-05-13 · ʙʟɪꜱꜱꜰᴜʟ ᴍᴏᴍᴇɴᴛꜱ╰(✿´⌣`✿)╯♡ · via Daum
  18. 국내여행 | 3박 4일, 서울 2일차 2026-04-28 · 내가 偏愛하는 너를 만나 · via Daum
  19. 홍대 생마차 저렴한 술집 2026-04-25 · WIDE GROUND · via Daum
  20. [홍대] 홍대 생마차 후기, 기분 좋은 맥주 한잔🍺 내돈내산 후기 2026-04-18 · HAPPY · via Daum
  21. 우리수원 정상영업(?)합니다 2025-03-23 · ღyoonღ · via Daum

Of 412 candidate posts we opened 113 and kept 21 as evidence. We stop once 30 are confirmed: beyond that the counts grow in proportion without changing the answer.